SnapTag, invented by SpyderLynk, is a 2D mobile barcode alternative similar to a QR code, but that uses an icon or company logo and code ring rather than a square pattern of black dots.[1][2]
Similar to a QR code, SnapTags can be used to take consumers to a brand’s website, but can also facilitate mobile purchases,[3] coupon downloads, free sample requests, video views, promotional entries,[4]Facebook Likes, Pinterest Pins, Twitter Follows, Posts and Tweets.[5] SnapTags offer back-end data mining capabilities.[6]
Use in mobile operating systems
SnapTags can be used in Google's mobile Android operating system[7] and iOS devices (iPhone/iPod/iPad)[8] using The SnapTag Reader App or third party apps that have integrated the SnapTag Reader SDK. SnapTags can also be used by standard camera phones by taking a picture of the SnapTag and texting it to the designated short code or email address.[9][10]
References
- ↑"QR codes no more: Introducing snap tags - FOX 35 News Orlando". Myfoxorlando.com. Retrieved 2013-10-21.
- ↑"A Better Alternative to QR Codes for Business : QR Tags With a Code Ring : SnapTags". Spyderlynk.com. Retrieved 2013-10-21.
- ↑Adams, Russell. "Free Taxi Ride for Fashion Week Comes With Option to Buy - WSJ.com". WSJ. Online.wsj.com. Retrieved 2013-10-21.
- ↑"MediaPost Publications Is There Life After That Scan? 09/12/2012". Mediapost.com. Retrieved 2013-10-21.
- ↑Olson, Elizabeth (23 August 2011). "Bets That Readers Will Use Mobile Codes". The New York Times. Retrieved 2013-10-21.
- ↑"Snap, tag and pop - Direct Marketing News". Dmnews.com. 2012-03-26. Retrieved 2013-10-21.
- ↑"SnapTag Reader - Android-apps op Google Play". Retrieved 2013-10-21.
- ↑ "SnapTag Reader para iPhone, iPad 2 Wi-Fi, iPad 2 Wi-Fi" . iTunes . 27 de julio de 2013. Archivado del original el 13 de septiembre de 2012. Consultado el 21 de octubre de 2013 .
- ↑ "Revista Connected World | Toyota impulsa el marketing móvil" . Connectedworldmag.com. 8 de diciembre de 2011. Consultado el 21 de octubre de 2013 .
- ↑ "¿Es esta la venganza de los teléfonos básicos?" . Forbes . 8 de noviembre de 2011 . Consultado el 21 de octubre de 2013 .
- Códigos de barras
- Codificaciones
- Identificación automática y captura de datos
